About
Strategy / Environment / Buzz
PopUpSummer! is an alternative retailing company that helps clients craft strategic ways to connect with consumers in ideal and temporary environments.
People experience brands first-hand, through expert demos, sampling and sales. And they find out about our PopUp clients via social media, press placements and direct influencers.
SERVICES
BRAND ACTIVATIONS
Tailor made for each client, from conception through execution. They often include product sampling and sales, and are driven by social media tie- ins and promotions.
POP UP RETAIL STORES
High-end, temporary retail environments that offer customers a unique shopping experience, as sales testing grounds and for branding and marketing exercises.
TRUNKSHOWS
Pair interesting and unique venues with like-minded designers and brands. Typically 1-2 day events feature light food, beverages and programming or entertainment.
WHO WE ARE
SUSAN SANDLER
Founder & CEO
Susan leads brands through merchandising and marketing communications strategy, and creates partnerships for promotion and product distribution. Her team executes the PopUp experience with clients of all sizes from concept to creation…securing location, providing sales support, installation resources and marketing services.
SHAWN CREMER
Senior Associate
Bringing a varied skillset in event production, digital marketing, project management, copywriting, and trend forecasting to the PopUpSummer! team, Shawn helps to nurture relationships and execute activations for PopUpSummer! clients. His experience in developing digital, hybrid, and IRL campaigns helps bring brand stories to life.